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Luis Guzmán hates “yada yada” in the T-Mobile commercial

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Puerto Rican actor Luis Guzmán is done with Yada Yada: the new T-Mobile commercial promotes clarity for 2024.

It’s just a 30-second commercial, but the American audience keeps smiling every time it’s aired: the new T-Mobile commercial released in February 2024 features an angry Luis Guzmán, expressing all his frustration for the confusing offers by his shady mobile operator. And his face says it all: “I’m done with this yada yada!”

The Metro by T-Mobile commercial aired for the first time in the 2024 Super Bowl in Spanish language. You can find the original, full version below, whereas here on iSpot.tv is the shorter English version.

Luis Guzmán escapa el Bla Bla Bla | Gran Juego 2024 | Metro by T-Mobile
Watch this video on YouTube.

You know how it goes in these cases: everybody wonders what this “yada yada” means. We can even hear the song, singing “yada yada” on an old tune that many of us recognized immediately. The concept is actually simple: the “yada yada” refers to all those misleading communications an untrustable mobile operator can send you. More in general, the “yada yada” is the never-ending “blah blah blah” that surrounds us. As the ad says, we don’t take yada yada in life, so we don’t want a mobile network doing it, right?

The highlights of the T-Mobile commercial mainly belong to the actor Luis Guzmán, obviously. He’s one of those faces we always like to see in movies and TV shows, especially when he plays the bad guy perfectly integrated in criminal life. Most of us remember him for movies like Carlito’s Way, Traffic, and Out of Sight, or series like Oz and Narcos. More recently, he was Gomez Addams in Netflix’s Wednesday.

However, not everybody recognized the song immediately, especially among the youngest generations. It’s a classic hit of Latin American music from 1999, Livin’ La Vida Loca by Ricky Martin. Back in those days, it was a huge success, often mentioned among the best pop hits of all time. You can listen to the original song below. But be warned: if the T-Mobile commercial was the first time you heard it, you will probably keep singing it with “yada yada.”

Ricky Martin - Livin' La Vida Loca
Watch this video on YouTube.

You’ll still see Luis Guzmán and his T-Mobile commercial many times in the near future, including that song you can’t get out of your head. It’s the power of a good ad, after all.

Discover other curiosities about popular commercials on Auralcrave

Published by Carlo Affatigato

Carlo has been a web content creator for over 10 years. He founded Auralcrave in 2015, envisioning it as a new space capable of offering different perspectives on topics that passionate all of us. With a scientific background, Carlo developed an interest in music, cinema, literature, and art at a young age, transforming it into a complementary dimension to his professional growth. For years, he was a music journalist specializing in electronic and dance music, writing for the most important Italian magazines (both online and print). Movies and TV series have been a true obsession in many phases of his life: during university, it was not uncommon for him to set the alarm in the middle of the night to watch classic films airing on TV. With the advent of the Internet, Carlo became a keen observer of web and social phenomena, addressing light topics such as advertising, trends, fashion, and general themes. He is the main author of Auralcrave and personally manages its social media, editorial line, book publication, resource management, and business expansion. A former engineer, life coach, husband, and father, he believes that every area of knowledge has interesting stories that deserve to be told and is convinced that doing so makes the world a better place.