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The 2024 Allegra commercial: the song & the singer

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The Allegra commercial is one of most seen ads in 2024: the song is quite popular, but who’s the singer?

We all know how effective music is inside a commercial: the right song can be enough to make it viral, and very often, the whole advertising campaign is built on the music chosen. The Allegra commercial aired in 2024 is a perfect example: the allergy relief medicine appeared pretty frequently on American TV, with a singer showing her happiness, singing a song many of us recognized immediately.

Everybody talks about the Allegra commercial in the first half of 2024. The reactions are mixed, as always happens in front of something that goes viral. Allegra’s official Youtube channel doesn’t have the ad, but if you don’t know what we are talking about (hard to believe), you can find it here on iSpot.tv.

Naturally, every viewer wanted to know more about the featured song and the singer who performed it in the commercial. The music is easy to recognize, a dance single that reached the top 10 music charts in many parts of the world: the song in the 2024 Allegra commercial is Bulletproof by La Roux. YOu can find the official video below.

La Roux - Bulletproof
Watch this video on YouTube.

A dance-pop hit with a solid electronic component: Bulletproof is the most successful song ever released by the English duo La Roux, from their debut album, which was released in 2009. The song’s lyrics talk about a new awareness the singer reached: now that she has more experience, she won’t fall for the same traps. She’ll be bulletproof, which works perfectly for an allergy medication that intends to improve your daily life. You can find below the lyrics you hear in the Allegra commercial:

Been there, done that, messed around
I’m having fun, don’t put me down
I’ll never let you sweep me off my feet

I won’t let you in again
The messages I’ve tried to send
My information’s just not going in

This time, baby, I’ll be bulletproof
This time, baby, I’ll be bulletproof

Coming to the singer who sings Bulletproof in the Allegra commercial, the Internet has been wondering about her identity for months. Unfortunately, there is no official information about the actress starring in that commercial: neither Allegra nor the advertising agency has shared this information, and no answer is available on any Internet forum. Somebody thought it was the singer Jules Aurora, someone else would swear it’s Kyoyo Yates, the owner of the Youtube channel Kyoyo’s Closet, but none of these answers have been confirmed. So far, the singer in the 2024 Allegra commercial is still unknown.

We won’t give up, though. If you know more about the singer’s identity, you can contact us here. On the other side, if you are a reader still curious to know who she is, come back and visit us regularly in the following days: we may have the answer for you soon!

Discover other curiosities about popular commercials on Auralcrave

Published by Carlo Affatigato

Carlo has been a web content creator for over 10 years. He founded Auralcrave in 2015, envisioning it as a new space capable of offering different perspectives on topics that passionate all of us. With a scientific background, Carlo developed an interest in music, cinema, literature, and art at a young age, transforming it into a complementary dimension to his professional growth. For years, he was a music journalist specializing in electronic and dance music, writing for the most important Italian magazines (both online and print). Movies and TV series have been a true obsession in many phases of his life: during university, it was not uncommon for him to set the alarm in the middle of the night to watch classic films airing on TV. With the advent of the Internet, Carlo became a keen observer of web and social phenomena, addressing light topics such as advertising, trends, fashion, and general themes. He is the main author of Auralcrave and personally manages its social media, editorial line, book publication, resource management, and business expansion. A former engineer, life coach, husband, and father, he believes that every area of knowledge has interesting stories that deserve to be told and is convinced that doing so makes the world a better place.