What’s the song in the 2022 Apple Watch commercial?

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One of the most memorable commercials of 2022 is the one produced by Apple for the Apple Watch Series 7, called “Hard Knocks.” The advert shows many people doing sports, and their watches are being hit hard by balls or dropped in water. The commercial aims to prove that Apple Watches are indestructible, and the song in the background is a lovely rock song that gets immediately stuck in our heads. Let’s discover it together.

You can watch the 2022 Apple Watch Series 7 commercial here on Youtube.

What’s the song in the 2022 Apple Watch commercial?

The song featured in the 2022 Apple Watch Series 7 commercial is Power of My Love by Jack White. You can find the official streaming of the track below.

Power of My Love

Jack White wrote the song in 2014 and released it on the B-side of the single Lazaretto, which anticipated his second solo album. Power of My Love is a cover of the song by Elvis Presley in 1969. Indeed, Jack White’s version was again under the spotlight in 2022 because of its presence in the biopic Elvis.

Below you can find the portion of lyrics that you can hear in the commercial:

Twist it, turn it, yeah you can’t give in
I know you can’t lick it
I’ll make you give in
Every minute of every hour you’ll be shaken

By the strength and power of my love

Touch it, twist it, bag it all around
Kick it, burn it, you cannot tear it down
Cos’ every minute, every hour you’ll be shaken
By the strength and power of my love

Baby I want you, you’ll never get away
My love will haunt you yes haunt you night and day

Twist it, turn it, drag it around
Cause every minute of every hour you’ll be shaken
By the strength and the power of my love
Cause every minute of every hour you’ll be shaken
By the strength and mighty power of my love

The song is about a powerful love that flows from the man to his woman, who cannot resist it. In the original version by Elvis Presley, the track is supposed to play with his status of sex-symbol.

Discover other popular songs and curiosities around commercials on Auralcrave